AirAsia opens an airplane food restaurant in Kuala Lumpur
(CNN) — For
many travelers, airplane food is synonymous with blandness. But AirAsia
is betting that not only are their in-flight meals so good you'll book a
ticket just to try them -- they also think you'll be happy to eat them
when you're on land as well.
On
December 2, the low-cost airline opened Santan, a restaurant in Kuala
Lumpur that serves the same fare that's available on board AirAsia
flights.
Santan is the Malay word for coconut milk, which is a staple of many Malaysian dishes.
Street art: Ipoh
visitors will come across murals by Ernest Zacharevic -- the Lithuanian
artist often credited with making street art trendy in Malaysian cities
-- and local artists like Eric Lai.
Emily Ding
On
offer both on land and in the sky are classic Malaysian foods such as
nasi lemak, satay skewers and beef rendang. There's also favorites from
around Southeast Asia like Chinese-Malaysian style chicken rice, chicken
inasal from the Philippines and Vietnamese pho.
AirAsia's hub is at the low cost-terminal of Kuala Lumpur International Airport (KUL).
Menu
options were chosen to highlight countries that the airline connects,
and the ingredients -- from coffee and tea to spices and produce -- were
sourced from throughout the region.
A team of five chefs, and a group of culinary students were responsible for designing the menu.
The
list of dishes on the ground at Santan is, unsurprisingly, much longer
than the one on most flights because the restaurant doesn't face the
space constraints of an airplane.
"We
are very proud to extend what started out as an in-flight menu into new
markets and reiterate our support for local and (Southeast Asian)
producers, suppliers; apart from creating new job opportunities with
affordable franchising," Catherine Goh, the restaurant's general
manager, said in a news release.
AirAsia
is headquartered in Kuala Lumpur, but the company is setting its sights
beyond Malaysia's borders. A representative for the airline tells CNN
Travel that they hope to expand the Santan restaurant concept to other
countries, including China and the United States.
Meanwhile, diners in Kuala Lumpur have the option of checking out the restaurant in person or ordering delivery online.
Santan, Lumpur Street, Mid Valley City, 58000 Kuala Lumpur, Malaysia 4M8G+58















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